Thursday, September 19, 2019

Week Five Part Two


                      The business I'd like to promote is a clothing brand called Traffic Jammer Apparel, a brand my fiance and I are working to start soon. This is a brand with our target market being anyone and everyone in the lowrider community, we live and breathe lowriding and we want to make our mark in a community that we grew up in. From children to the long time lowriders we have something for everybody and we want to deliver the best quality products at the best price..

                      My target market are usually middle class, blue collar people; our clothing brand's price ranges from $25-35 so it is something we all can afford. It doesn't mater who you are everyone loves convenience, we plan on selling our clothing at car shows and swapmeets because that's where our target market is. Car shows will be the places we must sell at because that is where we will make the most business when we start up. After starting our Instagram account and eventually a website for online shopping so getting our products will be a breeze. Our target market isn't a complicated bunch of people, we are families, we value our unity and pride in our culture and we want to represent these values with our clothing line

                       

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